Your Printing Partner Should know this about Leaflet Printing

Over the years Leaflet Printing has become a must for any local or national business. It has been around since the beginning of paper printing or writing, when people needed to get their message out to the masses or to their local community.

Leaflets can be used for a multitude of various marketing and knowledge-based printing needs within your business.

  • Marketing to people’s homes for new products and services offered by your business.
  • Internal marketing communications used for educating staff and sub-contractors.
  • Events and co-ordinated gatherings around your business and your activities.
  • Promoting your products and services in a B2B marketing campaign.

We all intend to have impactful creative when it comes to our brand and marketing materials. We always strive to be ahead of our competitive and outshine those competing against us. But not everyone gets this right when designing the look and feel of business in printed materials.

We usually find that this element of creativity needed is often put on the back foot and unfortunately your printed materials are the only thing in marketing that some consumers or businesses can touch and feel.

Let’s look at some points to remember when creating your brand and your printed materials for Leaflet Printing:

  1. When creating your brand, remember that it is not you that you are trying to convince. Remember it is the consumers or businesses outside your organisation that need convincing you are the best possible solution for their issues.
  2. Make sure your message is clear from a brand perspective and can be something that no matter where that person is their can understand exactly what it is that you do and provide.
  3. Understand that some colours provide a negative overview of your business such as red, which is the colour for danger.
  4. Keep your content fresh and exciting and use bold statements to outline top products and services that you provide.
  5. Last of all, make sure that your statement is bold, flashy but also slick and precise pertaining to what you provide into your industry sector.
  6. You can also use printed material for Leaflet Distribution which can drive up local or national sales.

Overall Leaflet Printing with Panamera Print will always be a friendly, competitively priced and fast delivery focused business. We hope to always provide the service that we would expect ourselves in our own business.

 

Talk to one of our sales advisors today for a competitive quote on your printing needs and we will help you the best we can. Call our sales team on +353 (01) 536 9709 or email us at sales@panameraprint.ie.